I am slowly taking over my family business, which writes Wills and related legal documents. We’ve never really marketed on the Internet before (we have a website www.needawill.co.uk, for information, but basically our customers love us so much we have enough work by recommendation).
I feel as if I’ve got some interesting things to say about our industry, and I think we are missing out on a way of keeping a connection to our clients.
We belong to the Institute of Professional Willwriters (can’t post a link as I’m new). Part of that is a following a code of conduct part of which states our website has to verify through a service called Yoshki. The guide for setting this up is here.
Can I install this badge on my blog? I couldn’t when we set up a blog hosted by Wordpress, which is the reason we now run Wordpress through another provider. Wordpress is too big and too complicated.
I’d appreciate your guidance.